Turn Targeted Emails Into Qualified Sales Opportunities
Reach the right businesses, engage the right decision-makers and turn email activity into genuine sales conversations with JEM Sales & Marketing.
Our B2B Email Marketing service combines targeted prospect data, professionally created campaigns, performance reporting and optional telemarketing follow-up.
Request a Call Call 01933 271717 Let's TalkMore than simply sending emails
JEM can support the complete journey from target audience through to qualified sales opportunity.
- Target prospect identification
- Decision-maker data
- Campaign strategy and copy
- Branded B2B email sequences
- Engagement reporting
- Telemarketing follow-up
More Than Just Email Marketing
Sending emails is easy. Getting your business in front of the right people and turning their interest into sales opportunities is what matters.
Target the Right Prospects
Identify the companies, sectors and decision-makers most relevant to your sales strategy.
Create Engaging Campaigns
Build messages around your services, customer pain points, proof points and clear calls to action.
Track Engagement
Measure delivery, opens, clicks and engagement so your team can prioritise the warmest prospects.
Follow Up by Phone
JEM's telemarketing team can qualify interest, identify requirements and create sales appointments.
A Powerful Combination for B2B Lead Generation
Email creates awareness. Telephone creates conversation and qualification. Together, they create a more structured route from prospect to opportunity.
What's Included?
Your campaign can be built around your target market, sales objectives and internal resources.
Don't Let Engaged Prospects Go Cold
One of the biggest advantages of working with JEM is what happens after the email is sent.
Where appropriate, our telemarketing team can follow up engaged prospects, understand their current situation, identify potential requirements and qualify genuine opportunities for your sales team.
Explore Appointment SettingWho Can We Target?
Campaigns can be segmented around your ideal customer profile so the right message reaches the right audience.
Built Around Your Sales Goals
New Customer Acquisition
Introduce your business to carefully selected new prospects and create new sales conversations.
Lapsed Customer Reactivation
Re-engage dormant customers and previous accounts with relevant, timely messaging.
Brand Awareness
Keep your business visible within your target market and support longer B2B buying cycles.
Sales Lead Generation
Use engagement data and telephone follow-up to develop interest into qualified opportunities.
One Partner for Data, Email, Telemarketing and Sales Leads
JEM has been helping businesses generate B2B sales opportunities since 1998. Email marketing adds another channel to our established appointment setting, data enrichment, market research and sales lead generation services.
Identify the businesses and decision-makers you want to reach.
Create campaigns relevant to their sector, challenges and requirements.
Use campaign engagement to prioritise telephone activity.
Qualify interested prospects and pass actionable leads to your sales team.
Ready to Generate More B2B Opportunities?
Choose a standalone email campaign or combine Email Marketing + Telemarketing for a fully integrated lead generation programme.
Let's Talk